AI and the Myth of the 10% Brain

Remember the 2014 film “Lucy” with Scarlett Johansson? The movie’s tagline was, “The average person uses 10% of their brain capacity. Imagine what she could do with 100%.” While this myth has been debunked—humans use virtually all parts of their brain—what if there was a way to significantly amplify our creative capacities? This is actually where we are seeing breakthroughs with artificial intelligence (AI), a technology advancing at breakneck speeds and on track to revolutionize human creativity.

The Evolution of AI

AI has moved far beyond its initial role of automating mundane tasks. Today’s AI, especially generative AI, can do much more, enhancing our creative processes in ways we never thought possible. Dawa Tarchin Phillips, CEO of TAIWA, explains, “Generative AI can help unleash human creativity, faster and more precise analytics can help provide better matching of problems, challenges and proven solutions globally, prediction algorithms can enable us to better allocate our valuable resources, and AI systems integration can remove friction by helping to automate many of our most time consuming and menial tasks.”

AI in the Creative Arts

One of the most exciting applications of AI is in the creative arts. AI tools can now generate art and design ideas, providing artists with fresh inspiration by suggesting visuals and patterns they might not have considered. For instance, AI platforms like DALL-E and DeepArt use neural networks to create stunning, unique pieces of art from textual descriptions. These tools don’t replace the artist’s creativity but rather expand it, opening new avenues for exploration and expression.

AI in Education and Learning

In education, AI is transforming how we learn. By tailoring educational content to individual preferences and learning styles, AI enhances learning efficiency and stimulates creative thinking. Imagine a student struggling with math. An AI tutor could analyze the student’s learning habits, identify weak points, and adjust the teaching method to better suit the student’s needs. This personalized approach not only helps students grasp difficult concepts but also encourages them to think creatively about solving problems.

AI in Problem-Solving

Beyond the arts and education, AI’s potential in problem-solving is immense. In fields like engineering and medicine, AI can analyze data patterns to suggest innovative solutions to complex problems. For example, AI has been used to discover new drug combinations for treating diseases, optimizing energy usage in smart grids, and even predicting equipment failures in industrial settings. These applications showcase AI’s ability to not just solve problems but to do so in novel and efficient ways.

Harnessing AI for Human Development

At the forefront of this AI revolution is TAIWA, an AI-driven platform designed to transform personal and organizational growth. Phillips highlights how TAIWA makes growth more accessible, personalized, scalable, and impactful. By leveraging AI, TAIWA provides continuous support, helping individuals and organizations realize their full potential.

“How many times have we found ourselves in the middle of taking a shower, or on the weekend, or laying in bed at 3 a.m., where our minds are just paralyzed with ongoing concerns? We don’t know what to do or who we can turn to for guidance,” says Phillips. This common scenario illustrates the value of having an AI coach available 24/7. “Talking to a professional coach isn’t on the table then because it’s after hours. I’ve been there before on both sides of the table and it’s an uncomfortable place to be in, especially when you know that you’ve reached your limit of mental and emotional bandwidth and could benefit from that support.”

Building on Human Creativity

While AI will never replace the depth of human interaction, it can provide support when and where humans typically can’t. Having an AI coach by your side to help you through a multilayered issue at work or even to teach you how to best regulate your emotions is now a reality. AI isn’t here to replace our creativity but to build upon it and allow it to expand.

So, how might your life improve if you had access to the right support when you needed it? With AI’s continuous advancement, the possibilities are endless. Whether it’s generating a breakthrough idea for a project, helping you learn a new skill, or providing insights to solve a complex problem, AI is set to enhance our creative capacities in ways we could only dream of.